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BTS, Twice most talked about K-pop groups
(Big Hit Entertainment) |
The Korea Corporate Reputation Research Center looked at positive evaluations of K-pop groups by the public and their popularity in the media. It used keyword data to examine factors such as the “(consumer) participation rate” and “(consumer) communication rate,” with the two groups getting the most mentions.
(JYP Entertainment) |
Twice led all girl groups, followed by Black Pink, AOA and A Pink. About 76.92 percent of the evaluations were positive.
By Yoon Min-sik (minsikyoon@heraldcorp.com)